Question 1

What does Windback do?

Accepted Answer

Windback is a complete customer retention platform for SaaS. It detects cancellations and failed payments, generates AI recovery emails, runs smart dunning sequences, tracks customer health scores, conducts NPS surveys, monitors LTV, tracks onboarding progress, and provides campaign ROI analytics — all to help you retain more customers and recover more revenue.

Question 2

What is the difference between churn recovery and dunning?

Accepted Answer

Churn recovery handles voluntary cancellations — when a customer actively cancels their subscription. Dunning handles involuntary churn — failed payments due to expired cards or insufficient funds. Windback handles both automatically.

Question 3

Which payment providers does Windback support?

Accepted Answer

Windback supports Stripe, Razorpay, Paddle, and Dodo Payments out of the box. You can also connect any payment provider via a custom webhook endpoint.

Question 4

Does Windback have a free plan?

Accepted Answer

Yes. Windback's Starter plan is free and includes up to 50 churn events per month, AI recovery email generation, and failed payment detection for 1 project.

Question 5

How much does Windback cost?

Accepted Answer

Windback offers four plans: Starter (free), Growth ($39/month), Enterprise ($89/month), and Scale ($129/month). Annual billing saves ~15%. All paid plans come with a 14-day free trial.

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